Navigating to a New Normal

Build empathy with the experiences of everyday American adults on a range of topics in these thought pieces from the groundbreaking longitudinal study Navigating to a New Normal. 

3 Easy Steps to Get People to Care About the Environment

In the past year of pandemic-induced reflection, trips to outdoor spaces grew in popularity. With that outdoor time, we have been more exposed to the effects of pollution and climate change and the impact of our actions. As part of Ignite 360’s Navigating to a New Normal study (and in celebration of Earth Day) we asked our respondents about challenges facing the environment and if they feel their efforts are having any meaningful impact. CEO Rob Volpe shares the story and reveals 3 Steps companies can use to remove barriers and motivate consumer behavior towards positive change.

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